Summary

7 years of Experience in Retail Sales & Marketing Consumer  Electronics Industry

Experience

Company Logo
Senior Product & Sales Executive
Ruba Digital
Dec 2021 - Present | Lahore, Pakistan

Handling Category buying and Annual Business agreements with Suppliers Design Product promotion, Shop layout and display handling Price Comparison & Negotiations with supplier to being competitive in market. Design Market intelligence report based on Brand Price, Promotion, Sales Policy, Product Margin, New product launch, marketing activities Coordinating for Product supply chain from Supplier warehouse to Company warehouse to Brand Show rooms Responsible for product training to all floor sales team Monitoring Nationwide sales operations for category target achievement Design and reporting on monthly sales,  category buying, stock liquidation plan Execute stock damage and shrinkage report

Company Logo
Retail Sales & Marketing Executive
Samsung
Mar 2017 - Dec 2021 | Lahore, Pakistan

Responsible for market secondary sales from dealer shop Execute Sales promotions and branding in channel market Negotiate and finalize display policy with all Lahore based channel partners Collect sell-out data from channel partner and support sales team to cover shelf shares Resolves customer complaints by investigating problems developing solutions preparing reports making recommendations to management. Monitors competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandising techniques, Maintain product display & deployed POP on product as per Samsung global guidelines. Guide the salesman about the product specifications by understanding their need.  Coordinate with the Managers and share the market issues

Education

NCBA&E Main Campus Lahore
Masters, Masters in Business Administration, Marketing‎
Marketing
CGPA 3.65/4
2020
Dawood University of Engineering & Technology (DCET)
Bachelors, Bachelors in Technology, Electronics Engineering‎
Electronics
Grade A
2014

Skills

Expert Dealer Management
Intermediate Market Analysis
Intermediate Trade Marketing

Languages

Expert Urdu
Intermediate English